Qualcomm released free software tools for Android last year in an effort to get more developers to write processor-hungry apps that combine the virtual realm with the physical one. Starting in July, though, developers will also be able to use Qualcomm tools to write augmented reality apps for the iPhone.
Qualcomm will be porting its augmented reality environment to iOS devices even though Apple doesn't use Qualcomm processors (though the Verizon iPhone/iPad and future iOS devices are expected to use Qualcomm baseband chips).
Apple likely isn't going to drop the A5 for a Snapdragon, but perhaps there is more to the Qualcomm and Apple than currently publicly exists.
Developers will be able to write iOS applications using the toolkit, which has existed for a year on Android, starting in July.