Next Wave of Pinterest Visual Search & Shopping Tools Arrives

Pinterest adds new Responsive visual search, Lens Your Look, Shop the Look and more to visual discovery tools.

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Pinterest Shot the Look

To mark the second anniversary of the visual search – Pinterest is launching five new tools for better ways to spot ideas on the platform that include, visual search for Chrome to recipe-finding tools to interface improvements.

Here are quick details of the five new ways using the power of visual search launching:

Lens Your Look let you mix and match ways to find outfit ideas by letting you add a photo of an item from your wardrobe to a text search query — say for example to find new ways to wear a jean jacket — "just add a photo of the jacket to search to find Autumn outfit ideas that go right with your denim," writes the team.

Lens Your Look rolling out today in English version of Pinterest for iPhone and Android app.

Shop the Look brings in more than 5 million new shoppable products across 25 thousand brands from ShopStyle Collective's style influencers, like Color Me Courtney, New Darlings, Mint Arrow and Memorandum — so you can get it by clicking the dots that appear on shoppable products within Pins.

The image above show new Shop the Look.

Responsive Visual Search offers you to search images by just a pinch to zoom in on any object within a Pin to automatically start a visual search and instantly discover similar Pins.

Look for Responsive Visual Search to hit your app over the next few weeks, starting on iPhone.

Pinterest's visual search extension which is available on Chrome is now launching on Firefox, too to help save ideas from around the web. Using the tool you can initiate a visual search with any image that you see on the internet. Just download Pinterest for Firefox.

Lastly, as posted yesterday, now when you shop at a store, or flip through a magazine, new Pinterest Pincodes will appear — you can then scan these pincode using Pinterest camera to see curated ideas.

Here, an image of visual search Firefox extension:

Pinterest visual search comes extension on Firefox

About The Author

Deepak Gupta is a IT & Web Consultant. He is the founder and CEO of & DIT Technologies, where he’s engaged in providing Technology Consultancy, Design and Development of Desktop, Web and Mobile applications using various tools and softwares. Sign-up for the Email for daily updates. Google+ Profile.