A completely redesigned Android Market client is now available on Android 2.2+, and will be rolling out in the coming weeks around the world. "The new Market client is designed to better showcase top apps and games, engage users with an improved UI, and provide a quicker path to downloading or purchasing your products. For developers, the new Android Market client means more opportunities for your products to be merchandised and purchased," revealed Google.
"In the home screen, a new promotional page highlights top content. This page is tiled with colorful graphics that provide instant access to featured apps and games. It also lets users find their favorite books and movies," stated Google.
"For users to explore fresh content, country-specific app lists is added to the Apps and Games home pages. Users can now quickly flip through these lists by swiping right or left, checking out what other people are downloading in the Top Paid, Top Free, Top Grossing, Top New Paid, Top New Free, and Trending lists."
"To help you convert visitors to customers, significant changes to the app details page are made. Moved app name and price into a compact action bar at the top of the page, so that users can quickly download or purchase your app. Directly below, users can flip through screen shots by swiping right or left, or scroll down to read your app's description, what's new, reviews, and more. To help promote product, the page now also includes a thumbnail link to your product video which's displayed at full screen when in landscape orientation," google explained.
"Users can now complete a purchase in two clicks from the app details page. During the purchase, users can also see a list of other apps, to help you cross-sell your other products."
The update to new Android Marker is automatic on supported phones. If you're in the U.S., you'll also be able to,
"In the U.S., you'll be able to rent thousands of movies, starting at $1.99, right from Android Market using Videos app, -- simply sign into Android Market with your Google account, and you can rent movies from anywhere - the web, or your Android phone or tablet - and start watching instantly. You can also download movies to your device so they're available for viewing when you don't have an internet connection."
"Also in the U.S., you can now purchase books from Android Market on your phone. Like movie rentals, books are linked to your Google account, so they're instantly available across all of your devices - computer, phone, or tablet - without the need for wires or downloads.," added google.
Check out the video below for an early look:
[Source: Android Developers]