NEC announced the development of a “video content identification” technology that detects illegal copies of video content uploaded to Internet in a matter of seconds. “This technology generates a fingerprint (video signature) to identify video content then compares video signatures to the signatures of original content in order to detect copies or altered versions. This new technology accepted as part of the MPEG-7 Standard. Therefore, altered video content, such as caption overlays, camera captured copies and analog copies, can be quickly and accurately detected. This new technology enables content holders and service providers to automatically detect illegal copies and prevent illegal upload of video content on the Internet by registering original video content. These developments are expected to significantly reduce the time and cost of manual content inspections as well as improve the scale and accuracy of content assessment. This newly developed technology will be demonstrated at the 13th Embedded System Expo at Tokyo Bigsite between May 12 and 14,” revealed NEC.