The new .mp and .tel top-level domains (TLDs), intended to serve as vehicle for personal identification, are being premiered. Telnic has marketed its .tel domain almost like a ".tel-ephone book," where the user keeps the personal domain as an updatable contact sheet. It provides a simple back end interface with contact information fields (physical address, mobile number, skypeid, email, weblink, fax, IM, etc.) which can be filled in and published.
The .mp TLD, run by Chi.mp, is being marketed in the same way as .name by Global Name Registry. A user creates his personal domain (i.e., "benjaminfranklin.mp") as an OpenID host site used to interact with all of a user's accounts on participating sites. The company likens a Chi.mp domain name to a phone number, which can be kept by the same person irrespective of the network they're subscribing to. When on one social network or another, the fundamental contact information will remain.