Microsoft Tag $10,000 Scan Challenge is now live on Facebook, an experience made possible by Silverlight Deep Zoom in addition to Microsoft Tag.
Scan one of the Tags, and you just might be the lucky winner of an Xbox 360 Console with Kinect or $5,000 -- and another $10,000 on top of that if the app gets 1 million scans. The movie still from "Source Code" will change each week until the contest ends April 20.
Customers that want to participate will need to head over to the Microsoft Tag client download page and grab the free barcode scanning application from the software giant for their phone.
All major mobile platforms are supported, including iOS for iPhone, Symbian, Android, Windows Phone 7, etc.
Next, users will have to visit the contest's page on Facebook with a browser that features the Silverlight plug-in and zoom in on the Source Code image until the Microsoft Tags that it's made up are sufficiently large to be scanned.
The Tag Reader will instantly scan your Tag taking you to the mobile registration page where you can check if you are an instant winner. The contest is only open to users in the US who're 18 or older.
The Deep Zoom contest is part of Summit Entertainment's Tag-based promotional campaign or the movie, which includes a Tag on all marketing and advertising materials, including posters, banners, magazine ads, and TV spots," Holly Richmond stated.