"The changes Google announced make it harder, not easier, for people to stay in control of their own information," stated Shaw in a February 1 blog post on Microsoft blog.
Writing further Shaw underlines that the Redmond software company is keeping its users safe and secure online, and that they are those who control their data. "We take a different approach - we work to keep you safe and secure online, to give you control over your data, and to offer you the choice of saving your information on your hard drive, in the cloud, or on both," notes Shaw.
Here are some of the alternatives Microsoft proposes:
- Hotmail: Join the hundreds of millions of people who enjoy not worrying about the content of their private e-mails being used to serve ads.
- Bing: The search engine that gives you great experiences using the whole Web.
- Office 365: The award-winning online collaboration solution for businesses who don't want their documents and mail used to benefit advertisers.
- Internet Explorer: The world's most popular browser, now with Tracking Protection, offering controls over your privacy as you browse.
Adding, further he said if you haven't tried these Microsoft products and services, give 'em a shot. If you've tried them before and moved on, come on back. We've left the light on for you.
Per Google Privacy blog post:
- Myth: In 2011, Google made $36 billion selling information about users like you. [Fairsearch - PDF]
- Fact: Google does not sell, trade or rent personally identifiable user information. Advertisers can run ads on Google that are matched to search keywords, or use our services to show ads based on anonymous data, such as your location or the websites you've visited.
- Fact: Our privacy controls have not changed. Period. Our users can: edit and delete their search history; edit and delete their YouTube viewing history; use many of our services signed in or out; use Google Dashboard and our Ads Preferences Manager to see what data we collect and manage the way it is used; and take advantage of our data liberation efforts if they want to remove information from our services.
- Fact: The vast majority of the product personalization Google does is unrelated to ads--it's about making our services better for users. Today a signed-in user can instantly add an appointment to their Calendar when a message in Gmail looks like it's about a meeting, or read Google Docs within their email.
- Myth: Google reads your email. [Microsoft]
- Fact: No one reads your email but you. Like most major email providers, our computers scan messages to get rid of spam and malware, as well as show ads that are relevant to you.
- Myth: Google Apps aren't safe, and aren't government-certified. [Microsoft]
- Fact: Google's Apps are certified for government use because they are secure.
- Myth: Microsoft's approach to privacy is better than Google's. [Microsoft]