Here’re the first pictures of Pink phones “Turtle and Pure”. Project Pink is Microsoft's secret new phone, their first major phone play since the iPhone. These phones’re going to be made by Sharp, who'll get to share branding with Microsoft. Sharp produced the Sidekick hardware for Danger, who was bought by Microsoft almost two years ago. Pink will be primarily aimed at the same market as the Sidekick, and the branding and identity for it is highly developed, pointing toward a later stage in the development cycle, reports.