Microsoft Corp., competing with new machines from Sony Corp. and Nintendo Co., may exceed its forecast to sell 10 million Xbox 360 video-game consoles by the end of the year, Vice President Peter Moore said.
Asked whether Microsoft is likely to beat the outlook, Moore replied “Yes. All indications are that we came off a very strong Thanksgiving holiday.” Moore, in an interview today, declined to provide a new forecast.
Microsoft’s Xbox has a one-year lead in the U.S. market over Sony’s PlayStation 3 console and Sony has had difficulty getting enough of them in U.S. stores to meet demand. Microsoft, based in Redmond, Washington, has more games available and the Xbox costs $300 to $400 compared with $500 to $600 for the PlayStation 3.
“They key is we’re in stock, we’re available, we’re delivering well to retail,” Moore said. “Certainly the consumer is recognizing the fact that we have a great price point as well as 160 games available and that flies in the face of our competition.
Shares of Microsoft fell 20 cents to $29.13 at 4 p.m. New York time in Nasdaq Stock Market composite trading. They’ve risen 11 percent this year.