Marin Search Marketer now offers advertisers and agencies the ability to manage Facebook Ads using "Facebook Ads API" alongside paid search programs on Google, Yahoo!, and Bing, announced at SES San Francisco. Advanced solutions for Facebook include algorithmic bidding, audience segmentation, and ad rotation features. "This enables marketers to use Marin's search marketing optimization and analytics tools to efficiently advertise to Facebook's 500 Million users. With Marin, marketers can now consolidate the management, reporting, and optimization of their search and social marketing campaigns saving time and reducing the need for offline analysis in spreadsheets."
"Using Marin Search Marketer to manage Facebook Ads has taken our reporting process from hours to minutes" said Luis Chacon, Marketing Strategist at Red Bricks Media. "I am able to generate custom reports on specific market-segments in just a few clicks instead of spending hours creating reports and filtering data offline"
More Info: Marin Software