Update 10/04: New redesigned LinkedIn Company Pages to rolled out to the more than 2 million companies who have LinkedIn Company Pages, the company announced along with introducing the "Featured Update functionality," a new way for companies to highlight important content by promoting it to the top of their Company Updates stream.
To learn more about the new Company Page, visit us at: marketing.linkedin.com/companypages.
Until now, LinkedIn allow you news by industry and sources, companies, and groups -- now, starting today, LinkedIn let you "follow other professionals on LinkedIn." "Not just any professionals, but 150 of the most influential thought leaders on LinkedIn who will be sharing unique knowledge and professional insights," the company posted.
Starting today, "you can follow and read what they are saying, like and comment directly on their posts, and share with your network."
In addition to having access to status updates, "you'll start to see longer form and original posts from influencers with videos, photos, and Slideshare presentations," LindedIn blogged.
The company further writes, that over the next few months, they'll continue to expand the list of influencers. "We'll take a look at both universally-recognized thought leaders across LinkedIn and also industry-specific movers and shakers," the company adds.
LinkedIn says, they've also made it easier to join or start a professional discussion.
Those interested in becoming an influencer on LinkedIn can submit their request here.
Take a look here and start following someone today.
In another blog entry, company shared tips to stay up to date with your network on the new LinkedIn homepage. Here are four simple ways:
- Build your brand.Share status updates with your network regularly.
- Get informed on the new LinkedIn homepage. Not only can you stay on top of what news is buzzing in your industry, you can also check out professional changes in your network from job changes to work anniversaries and share your congrats right from the homepage stream.
- Be a part of the professional conversation.
Stay connected to your network by liking or commenting on their status updates. Comment on an article your connection just shared or join an interesting Groups discussion your colleagues are participating in. The new Notifications feature makes it easier to keep interesting discussions going with your network. By regularly participating in these conversations, you will be top of mind when your connections have relevant opportunities.
- Build your network before you need it. So start connecting now with people you may know.