Google made available "Keep My Opt-Outs," a Google Chrome extension for users who aren't comfortable with personalization of the ads they see on the web. It's a one-step, persistent opt-out of personalized advertising and related data tracking performed by companies adopting the industry privacy standards for online advertising.
Some things you should know:
- In spite of the standard Chrome permission warnings you may see when you install this extension, we don't track or keep any records related to websites you may visit.
- As more companies adopt the industry privacy standards, their opt-outs will be automatically added to Keep My Opt-Outs. As with all Chrome extensions, you'll be asked to allow Chrome to update the extension.
- Once you install Keep My Opt-Outs, your experience of online ads will change: You may see the same ads repeatedly, or see ads that're less relevant to you.
- You can confirm that your opt-outs have been set here
Keep in mind that once you install the Keep My Opt-Outs extension, your experience of online ads may change: You may see the same ads repeatedly on particular websites, or see ads that are less relevant to you.
Importantly, we've designed the extension so that it should not otherwise interfere with your web browsing experience or website functionality. This new feature gives you significant control without compromising the revenue that fuels the web content that we all consume every day.
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