Google bringing Google+ Bowling to Portland, Oregon, and would soon be launching in NYC and California. Google Bowling currently in beta testing will be free for players (probably until right around the time all the other bowling alleys in town go out of business).
What will Google+ Bowling offer? Why, bowling of course. Twenty-five lanes of bowling, rethought for real life. From Google's announcement:
Larry and Sergey founded Google because they wanted to help solve really big problems using technology. Among the most basic of human needs is the need to throw a strike. Yet, bowling remains an area that has yet to realize its technological and sharing potential.
Most people don't realize that Sir Henry Bowling, the original inventor of the game, was actually a mathematician. He invented the game as a method of measuring social interactions and velocity computation. Part of Google's ranking methodology is based on these findings and this is their way of honoring this great mathematician and entrepreneur.
Now we want to make Google, Google+, bowling, and you all better by including you, your relationships, your interests, your identity, your pet names, your passwords, your secret questions, our ads, your searches, your check-ins, your status updates, your credit card information, your political leanings, your current location, and so much more. And so begins the Google+ Bowling project.
Google+ Bowling will be unlike any bowling alley you've ever seen before. You'll find two Google TVs hanging above every aisle. Balls will be colored as you'd expect, in the Googley colors of blue, red, green, and yellow.
For good bowlers, when you throw a strike, Google will give you the option of sharing the news with your Google+ Circles. You will also be prompted to upload a video replay directly to your YouTube channel, which you must sign up for when you enter the Google Bowling facility.
However, if you throw a gutter ball, Google's search engine will appear on screen and offer some personalized searches related to bad bowling, such as "how to bowl better" and "bowling tips", with ample links to Google's video sharing site and the second largest search engine in the world, YouTube.
Bowling Signals, BowlRank & Secure Bowling
For the truly great bowlers, Google has even rethought the perfect score. Yes, 301 is the new 300 because Google is also introducing the Google + 1 Pin, which will only be set after you've hit the magical 300 score. Knocking down that final +1 Pin will permanently redirect you into some rare company atop Google's rankings…of Google bowlers, that is. But watch out for the cantankerous Al Gorithm, who is constantly throwing the bowling rankings (BowlRank) into chaos despite your best bowling signals.
No need to keep score, Google Analytics will do that for you. Check your Google TV screen after every throw and you'll be kept up to date in real time what your current score is, as well as demographic, geographic, and social data on all those strangers who are viewing your game behind you.
Not secure enough? Google will also offer a SBL (secure bowling layer), which is essentially Incognito bowling.