Legal Attorney Hal K. Levitte filed a complaint before the U.S. District Court in San Jose Calif. against Google for serving his AdWords’ ads on parked domains. Levitte advertised his legal services though a Google AdWords pay-per-click campaign last year.
Google runs an advertising program called “AdSense for Domains” that seeks to make money off of parked pages. “Parked domain pages generally have no content; however, by adding targeted ads, we hope to help users find what they are looking for,” Google’s online documentation explains. “Using Google’s semantic technology to analyze and understand the meaning of the domain names, AdSense for Domains delivers targeted, conceptually related advertisements to parked domain pages to improve the user experience on these pages.”