Google's annual I/O conference in San Francisco kicks off this morning at 9am PT/noon ET--revealing a new Google Maps, a new music streaming service, and the next version of Android mobile operating system "Android 4.3."
Google confirms that about 40% of Android users accept Google+ Sign-In "Over-the-Air install prompts."
Google Play has just crossed 48 billion app installs, and 900 million Android activations as of 2013, up from the 400 million it announced last year.
Google also announced that Android users have now installed over 48 billion apps.
And, said that it is now expanding Google+ single sign-in today, with "cross platform single sign on."
"When we launched Google+ Sign-In, we wanted to bridge the gap between desktop and mobile by allowing web users to instantly download a site's Android app with just one click using our over-the-air install feature. Since launch, we're now finding that 40% of people who are offered to install a website's mobile app, accept. This is a significant benefit for consumers, who can now easily access their favorite sites on the go, and developers, who are experiencing greater mobile usage," stated Seth Sternberg, Google's product manager for the Google+ platform.