Google India print media campaign in Time of India (TOI)

Google India, apparently ordered some quarter-page advertisements to appear in a variety of city supplements of The Times Of India, leading English-news daily in the country. “I saw a quarter-page advertisement from Google in ‘Nagpur Times’ (city supplement of  TOI). It had a message “Take off to exciting destinations. Keep your airfare on ground.” It has a screen shot of […]

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Ahmedabad city editionNagpur TimesGoogle India, apparently ordered some quarter-page advertisements to appear in a variety of city supplements of The Times Of India, leading English-news daily in the country. “I saw a quarter-page advertisement from Google in ‘Nagpur Times’ (city supplement of  TOI). It had a message “Take off to exciting destinations. Keep your airfare on ground.” It has a screen shot of Google search box with query “Cheap tickets Goa”. However the tag line there was different in Ahmedabad city edition, the message: “How to remove the excess weight from your airfare”. And the search query in this ad was “Cheap tickets Kerala”,” reports PluGGd.

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