Google kicked off with advice and actionable suggestions regarding what has helped partners be successful on YouTube. To start with, this part cover the first and most important step to increasing awareness of your videos: metadata, which's near and dear to all of our hearts. Find out what YouTube defines as metadata and read on for ways to come up with new tags and descriptions. YouTube is the second largest search engine, so don't get lost in the mix, let people find you. Our algorithms are good, but they can only read, they can't watch your videos. So in order to properly classify your video and index it for search, we need your help.