From now on, the ads on your Google Custom Search Engine (CSE) search results page will sync with the search keywords. The Google CSE blog has launched the advertisements customization to search results.
We are happy to tell you that this is now indeed the case. Keywords that you use to tune search results will also be used to tune the ads.
To demonstrate the power of keywords for tuning ads, we’ve created 3 search engines. Note the differences in ads when we search for [leash] on following pic:
And, a search engine about surfing, with the keywords [surf surfing]:
Google, CSE, Custom Search Engine, Ads, Advetisements, Search, Search Engine, Search Results, Keywords, Sync, New Features