Google Acquires 'Plannr' - 2010 Acquisition Counts Google Tops With 23, Microsoft At 0, CBInsights Report

Google is buying "Plannr," a "social calendar" for mobile devices. The app itself is largely unremarkable and the acquisition may be about buying the small team (of two) behind Plannr. One can imagine a mobile-social event planning or calendaring tool being one of the many nodes of Google's evolving and emerging social strategy.And, CBInsights comparison […]

Google is buying "Plannr," a "social calendar" for mobile devices. The app itself is largely unremarkable and the acquisition may be about buying the small team (of two) behind Plannr. One can imagine a mobile-social event planning or calendaring tool being one of the many nodes of Google's evolving and emerging social strategy.

And, CBInsights comparison of the tech companies and their acquisitions in 2010 to date revealed that "Google leads with 23, Facebook has 6, Apple 5, Yahoo 3 and Microsoft 0."

Google made five acquisitions in 2009, three in 2008 and 15 in 2007, the year of its greatest M&A activity until this year.

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Deepak Gupta is a IT & Web Consultant. He is the founder and CEO of diTii.com & DIT Technologies, where he's engaged in providing Technology Consultancy, Design and Development of Desktop, Web and Mobile applications using various tools and softwares. Sign-up for the Email for daily updates. Google+ Profile.