Following the Bing Maps beta tag removal, Microsoft has launched a “Bing Maps Challenge” to promote the new service. The contest gives people an opportunity to familiarize themselves with Bing Maps while navigating their way through New York City. Contestants are prompted to identify street names and intersections based on famous landmarks. By completing the quiz, contestants will be entered into a prize drawing for a $100 MasterCard gift card.
More info: Bing Maps Challenge