Facebook ntroduces an easier way to get started with mobile app install ads, as well as updated Facebook SDK for iOS.
"You can now get your mobile app install ad up and running by simply copying and pasting your app's Google Play or Apple App Store URL into the Ads Create Tool," infomrs Facebook.
If you're new to developing on Facebook, "this is the quickest way to start advertising your mobile app, and you can measure click-through rates for your campaign."
Facebook notes developers can measure installs and optimize bid for installs:
- "register your app with Facebook and
- integrate our SDK or work with a mobile measurement partner. Once you complete these steps, you can then simply input the app's URL into the ads create tool to run mobile app install ads at anytime in the future and measure installs."
Check out this tutorial to learn how to run mobile app install ads using the Ads Create Tool.
Download the latest Facebook SDK for iOS here.