DoubleClick Search Jan 17 Release Adds Formula Filters, Download & Schedule Reporting

DoubleClick Search (DS) January 16 release now includes the following feature updates: Download agency- and advertiser-level reports directly in the UI; Apply filters to formula columns; and Schedule reports by time of day.

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January 17 DoubleClick Search (DS) release today now includes the following feature updates:

Download agency- and advertiser-level reports directly in the UI: Now, "when you elect to download a report and set the Scope dropdown to Agency or Advertiser, the report will download directly by default," informs DS team.

If the report is very large, "you can still use the UI while the report is generating. A status bar will indicate the progress of the download. When it's complete, a Download link will appear next to the status bar," Google adds. To get an email instead, select the Email report check box.

Apply filters to formula columns: Clicking on the Filter button in the DS UI, will now enable you to select a formula column as a metric. This gives you added flexibility to customize the data that appears for your formula columns.

Performance Bidding Suite will apply a temporary position constraint to the keywords (indicated by an icon in the table), when you apply an Actions, Revenue, Transactions, or Weighted Conversions bid strategy to brand new keywords without performance history.

"This ensures each keyword will get enough traffic with a reasonable amount of cost for the bid algorithms to effectively optimize. The constraint is removed once the keyword has received enough clicks, or the keyword is older than two weeks. Learn how to change the temporary position constraint if needed," explains DS team.

Schedule reports by time of day (and time zone) when you want to receive it.

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Deepak Gupta is a IT & Web Consultant. He is the founder and CEO of diTii.com & DIT Technologies, where he's engaged in providing Technology Consultancy, Design and Development of Desktop, Web and Mobile applications using various tools and softwares. Sign-up for the Email for daily updates. Google+ Profile.