Google Sites makes creating a website as simple as editing a document. And when Combined with Google Places, Google Sites is a great way for small businesses to start building their presence on the web. To help local businesses looking to increase their presence on the web and Google Maps, Google introduces a guide; "Creating a Google site for your business will allow potential customers to learn more about your products, hours, and location before they even set foot in your store. It should also help answer some of those frequently-asked-questions that you'd otherwise have to take over the phone," informs Google.
The guide will also show you how to ensure that a listing about your business appears for free when potential customers search for you on Google or Google Maps.