Apple said that movies are now available on iTunes Store in Japan for customers to enjoy movies on their iPhone, iPad, iPod touch, Mac or PC, or with new Apple TV on their HD TV.
There're over 1,000 movies to rent or buy in high definition and standard definition from major international film studios including 20th Century Fox, Paramount Pictures, The Walt Disney Studios, Warner Bros. Pictures, Universal Pictures and top Japanese studios including Asmik Ace Entertainment Inc., Fuji TV, Kadakowa Pictures, Nikkatsu, Shochiku Company Limited and Toei Company Limited.
With iTunes Movie Rentals, once a movie is rented, it starts downloading from iTunes Store directly to iTunes or Apple TV, and users with a fast Internet connection can start viewing the movie in seconds. Customers have up to 30 days to start watching their movie, and once a movie has been started customers have 48 hours to finish it--or watch it multiple times. In addition to renting movies on the iTunes Store, many movies are available to purchase in HD and SD.
Here's the full press release: