Apple bought “Quattro Wireless,” – one of AdMob’s competitors, that Google acquired — is further proof that the mobile advertising space continues to be competitive. “We’ve built business by enabling advertisers to reach the right consumers across mobile web and in applications, and remain focused on delivering more engaging, relevant and useful ads to mobile devices, and improving measurement and execution of digital campaigns. Together with Apple, we look forward to developing exciting new opportunities in future that’ll benefit our customers. Offerings and services you receive from Quattro Wireless will not change. We’ll continue to operate Quattro Wireless network across all devices and platforms. Your client and support teams’ll remain same, and you can continue to expect world-class service we are proud to deliver to our customers,” stated Andy Miller.