Apple recently introduced a new "Volume Purchase" program for the App Store, that allows businesses and educational institutions in the U.S. to purchase apps in volume and distribute them within their organizations.
Apple had previously offered volume sales for educational institutions and is extending this to businesses. Business and Educational institutions will need to enroll in the program in order to participate.
The new system is fairly simple: you select the app you want, select the number of seats, and pay with a credit card.
Streamline your purchasing process and put more power and productivity in the hands of your workforce. Every paid app in the App Store is available for businesses to buy in volume through the program website. Simply search for the apps you need, enter the quantity you want to buy, and complete the transaction with your corporate credit card. Apps are available for purchase at the same price listed in the App Store.
Apple is also allowing businesses to sell and distribute custom business-to-business (B2B) apps for business customers.
Custom B2B apps are built just for you by third-party developers and business partners to address a specific business process, integrate with a unique back-office environment, or deliver a custom interface for your users. Using the Volume Purchase Program, you can securely and privately purchase custom B2B apps for iPhone and iPad that make your business even more effective.
Apple's webpage for App Store Volume purchasing is now live, and describes:
Whether you're providing apps to two employees or ten thousand, the Volume Purchase Program makes it simple to find, buy, and distribute the apps your business needs.
The Volume Purchase Program also provides a way to purchase custom B2B apps built by third-party developers to meet the unique needs of your business.
The Volume Purchase Program for Business is coming soon to businesses in the United States.
More Info: App Store Volume Purchasing for Business