Ad Preview Tool is a handy way to check how your ads appear on Google without accumulating additional impressions or clicks. Google added some helpful new features, "If you're signed into your account while previewing your ads, you'll now see integrated keyword diagnosis results.
In addition to displaying the ads for that search, the Tool now specifically confirms whether your ad is showing and links to relevant campaign and ad group. If your ad isn't showing, the Tool will tell you why, helping you understand if you need to adjust your bids, location targeting, daily budget, or optimize your account," explains Google.
Using the new Device setting, you can also view and diagnose your ads for high-end mobile devices. You can even choose the specific device and carrier you're interested in, so you can check ad visibility on multiple devices without borrowing all of your friends' phones!
This feature is especially relevant if you're using location extensions to target your mobile ad campaign to an area other than your physical location. By entering latitude and longitude information in the Ad Preview Tool, you can quickly confirm that your ads are correctly displaying your business address to mobile users within a specific location. You can also determine whether a hyperlocal distance marker, which lets users know exactly how far away they're from your business, is visible for your ads.
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