Adobe is releasing the 1.0 version of its Media Player (AMP) software to the public. The player, which is an offline Flash video manager comparable to the Veoh player, was first released as a beta on the Adobe Labs site last September.
AMP runs on Adobe's cross browser Adobe Integrate Runtime (AIR), which saw its 1.0 release in February. AMP is available immediately as a free download for Windows and Mac from the official site.
AMP is basically a desktop Flash video manager that organizes streaming and downloadable video content. Users can find and watch content in AMP, as well as subscribe to shows and have updates pushed directly out to them via the player. Adobe is launching its media player with an impressive list of content partners, including CBS, MTV Networks (Comedy Central, Nickelodeon, etc.), Universal Music Group, PBS, CondéNet (WIRED, Epicurious, etc.), and Scripps Networks (Food Network, Fine Living, etc.).
"It's a merger of TV Guide and DVR for Internet video content," said John Loiacono, senior vice president of Creative Solutions at Adobe, in a press release.
Because Flash has native support for high res video, AMP can display videos in 1080p, 720p or 480i. Indeed, the video in the Adobe Media Player looked very nice, even when streaming. Adobe doesn't host any content, but merely facilitates the delivery from CDN to user. AMP pulls content from partners via RSS feeds -- and users can add any video RSS feed into the player.
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