IAB's Mobile Vendor Directory Launches; Google Sunsets Go Mo's Version

Need help finding a mobile site developer? IAB has created a new resource to help those who need finding a trusted vendor to help them build their mobile sites.GoMo's vendor directory has provided this information to businesses looking to go mobile -- and now, the Interactive Advertising Bureau (IAB) has "developed a more robust way […]

Need help finding a mobile site developer? IAB has created a new resource to help those who need finding a trusted vendor to help them build their mobile sites.

GoMo's vendor directory has provided this information to businesses looking to go mobile -- and now, the Interactive Advertising Bureau (IAB) has "developed a more robust way to help businesses find the right vendor for their mobile site building needs," informs Google.

This new resource is designed to help the entire industry: businesses, agencies, and marketers.

With this launch, Google has now sunsetted its US vendor directory.

"We'll no longer be managing and hosting a GoMo vendor directory; instead, we're connecting businesses with the IAB's Mobile Vendor Directory, which includes the vendors that were in the GoMo directory and many more," posted Suzanne Mumford, Product Marketing Manager, Mobile Ads.

You can learn more about IABs Mobile Vendors on this page.

IAB Vendor Directory Replaces Go Mo Vendor Directory

Google has also posted an inforgraphic to help businesses evaluate the current state of their website on a mobile device, make improvements, and measure your changes. So, when a consumers searching for you or something you offer, your business show up!

"Consumers are always on-the-go, which means they frequently search for products and services from their mobile phones. After searching on a smartphone, more than half of users visit a store in person and many of those people make a purchase, either in-store, online, or by phone."

Check out the infographic below:

Infographic: Tips to create a Mobile Site

SEOmoz and BlueGlass produced a infographic below that explains about "rich snippets" and how to make use of them:

Infographic: Rich Snippets