New Look AdWords Rolling Out Globally to All; New Experimental Google Search Results UI Replaces Left Sidebar with Horizontal Menus; Launches Direct User to Developers Feedback in Chrome Web Store; Language Preservation through Endangered Languages Project

Earlier this month, we posted a preview of the new look Google AdWords, today, Google announced that over the next several days, they'll begin rolling out the new design to all AdWords accounts.As, the team currenlty working on to bring more improvements as per the feedback.For those not aware, the new look simplifies the interface […]

Earlier this month, we posted a preview of the new look Google AdWords, today, Google announced that over the next several days, they'll begin rolling out the new design to all AdWords accounts.

As, the team currenlty working on to bring more improvements as per the feedback.

For those not aware, the new look simplifies the interface with newly designed menus, tabs, navigation, and buttons so that the important things -- such as your data -- stand out. The latest web technologies have been used to make the interface more visually appealing and zippy, while keeping the features where you are accustomed to finding them.

Here is a screenshot of the New AdWords:

The list of specialized search engines is placed below the search box, so it's likely that more people will notice it.

New Look Google AdWords

Also, Google is reported of having testing a new search results user interface that replaces the left sidebar with a horizontal menu. It's interesting to notice that the experimental UI is inspired by the tablet UI.

The list of specialized search engines is placed below the search box, so it's likely that more people will notice it.

Search tools are hidden by default, just like in the existing interface.

New Test Google Search Results Page UI - diTii.com

Experimental Google.com Search Results Page User Interface - diTii.com

Check out the video demonstrating this new Google search UI:

Also, today, Google introducing "Endangered Languages Project," a website for people to find and share the most up-to-date and comprehensive information about endangered languages.

"Documenting the 3,000+ languages that are on the verge of extinction (about half of all languages in the world) is an important step in preserving cultural diversity, honoring the knowledge of our elders and empowering our youth," posted Clara Rivera Rodriguez and Jason Rissman, Project Managers, The Endangered Languages Project.

The Endangered Languages Project, backed by a new coalition, the Alliance for Linguistic Diversity, gives those interested in preserving languages a place to store and access research, share advice and build collaborations.

Google Endangered Lanuages Project

"Technology can strengthen these efforts by helping people create high-quality recordings of their elders (often the last speakers of a language), connecting diaspora communities through social media and facilitating language learning. People can share their knowledge and research directly through the site and help keep the content up-to-date," the team said.

To improve, the feedback loop between developers and users in the Chrome Web Store, google added a new way to get feedback directly from users:

"This feature provides a clean separation between reporting bugs and compatibility issues to developers and the rating / comments users can leave in the store relating to the functionality and usefulness of a given app. The contents of the feedback forum are publicly visible to everyone, which helps to cut down on duplicate issue reporting," posted Google.

Chrome Web Store Adds Direct User Feedback Option

"You should encourage your app's users to engage with you via the new feedback feature by placing links to your app's feedback page directly on your site after you've activated it," Google said.

To do so, use the url format "https://chrome.google.com/webstore/support/yourappid". Doing so will increase the likelihood that users will discover the feature and reinforce the idea that you actively support it.

In order to enable this feature for your store items, go to your developer dashboard and click on the "Edit your User Feedback preferences" option as highlighted in the picture below:

Chrome Web Store Adds Direct User to Developers Feeeback Feature