The Kentucky Derby--first leg of the famous Triple Crown of horse racing--takes place Saturday in Louisville.
"One of the unique things about this year's race is the beautifully different white thoroughbred named Hansen. Just like Windows Phone, Hansen really stands out from the pack--he's the only white horse in the field and one of a handful to run in any Derby." posted Michael Stroh on Windows Phone blog.
Hansen will be ridden by award-winning jockey Ramon Dominguez, and Microsoft is Windows Phone is sponsoring on his riding pants!
NBC kicks off its Derby coverage at 5 p.m. Eastern time. Post time is 6:24 p.m. Eastern.
Microsoft also launches a Twitter contest today and giving away two new white Nokia Lumia 900s.
"To enter, you'll need to follow @WindowsPhone, then send us a tweet using the hashtag #TrifectaTweet with the horses you think will win, place, and show in the Derby (that's first, second, and third place, by the way.)," Stroh notes.
The contest ends Saturday at 5 p.m. Pacific, and you must be a U.S. resident 18 or over to enter. See the official sweepstakes rules for all the details.
Fianlly, Microsoft reminds that Only a few slots and dates remain to attend one of the "Behind the Tile" Windows Phone events.
To jog your memory, "Behind the Tiles is an exclusive, hands-on look at Windows Phone and Nokia's new flagship phones, hosted by some of Microsoft experts."
Attendees now have a shot at winning a new Nokia Lumia 900 or an Xbox 360 Limited Edition Kinect Star Wars bundle.
Here's the latest schedule. To register, visit the Behind the Tiles site and enter the registration code MSCUST when prompted.
See kentuckyderby.com for more info.