With the released of Windows 8 Consumer Preview, Microsoft also made avialable the new Windows Store Consumer Preview.
"Up to now, the Consumer Preview Store has supported app submissions from developers in five markets, each with a dedicated app catalog (France, Germany, India, Japan and the United States), plus China," writes Antoine Leblond on Windows Windows Store for developers. When customers outside of those markets visit the Store, they see "Rest of World" catalog. But no more! --
As, Microsoft in the next preview release of the Windows Store service termed "significant", will expand the global coverage.
To this end, Microsoft will launch Windows Store in 33 new markets, enabling developers to submit their apps to the store, which will bring the total to 38 supported markets for submitting Metro style apps for Windows 8.
Microsot will also expand the number of market-specific app catalogs, from 5 to 26.
In addition to the aforementioned, Microsoft will also expand the localization coverage of the pre-release developer portal by adding 7 new languages, in addition to the current 102 languages. These languages will be usable across the whole store, including the backend for developers.
"When we release the next update to the Store service, you'll be able to submit Metro style pre-release apps in any of 109 languages, as long as the app also includes a version in one of 12 app certification languages (an increase of 7 languages from the Consumer Preview)," said Leblond.
Leblond notes, that the Consumer Preview of the Store has server millions since its debut. And, that the Windows 8 Consumer Preview has been downloaded by millions of customers.
As part of the engineering transition to the next pre-release phase, as of April 16, Microsoft is no longer accepting Consumer Preview apps into the Store catalog. "During this preview timeframe, only select partners can submit Metro style apps to the Store," he said.
App submissions should resume for developers in the next preview release, which is expected to launch in late May/early June as the Release Preview.
Meanwhile, the Store will continue to offer all the existing Consumer Preview apps and these apps will of course continue to run on the Consumer Preview build.
Alos, note, interested developers "not already working" directly on an app, can become a candidate for preview Store submission by attending one of the Windows Dev Camps.