Microsoft this morning sent out email to all its subscribers of 'Bing Daily Deals,' annoucing that the service will henceforth be known as 'MSN Offers'.
According to the Redmond company, the reason of renaming is as they didn't want people to mix up the daily deals it with another Bing service, called "Bing Deals", which aggregates over 200,000 deals from major providers and retailers, including Groupon, LivingSocial, Nordstrom, Target and many others, all in one place.
Microsoft also says aligning daily deals offering with MSN "seems to make good sense".
Here's what the email sent to all Bing Daily Deals subscribers says:
Hey Bing Daily Deals Subscribers,
Thanks for signing up to get the best offers around-we hope you're living it up and exploring all the awesome stuff in your city!
We wanted to give you a heads up that Bing Daily Deals will soon be re-named MSN Offers.
It's the same great set of values in your local area, but we wanted to clear up confusion between the Daily Deals you receive via email and the Bing Deals feature which aggregates daily deals from hundreds of providers at Bing.com/Deals. Moreover, better aligning Daily Deals with MSN, where you can go to find the best things going on in your local area, seems to make good sense.
You don't need to do or change a thing. You'll still be getting the same great deals, with the same account information.
Thanks again for subscribing, we hope you enjoy the new experience.
Daily Deals Team
Henceforth, you can now visit the MSN Offers website.