Google Testing Horizontal Map for Google Places and 'Grey Pins' Markers

Google seems to be experimenting the horizontal map and changes to the Google Maps markers.The test involves a new look for Google Places local results on Google.com. Besides the "gray pins" (gray balloons) instead of red, Google is substituting a horizontal map for a vertical one on the right rail. In moving the images to […]

Google seems to be experimenting the horizontal map and changes to the Google Maps markers.

The test involves a new look for Google Places local results on Google.com. Besides the "gray pins" (gray balloons) instead of red, Google is substituting a horizontal map for a vertical one on the right rail. In moving the images to the right Google is reducing the space given to a brand at the top of the page, thus allowing more ads to appear above the fold.

Most significant is the change of the Branded One Box.

Here's a screen showing the current look of Google Places search results vs. the new:

Note, that the grey pins turn red when you mouse over them.

Old UI

Google Places results on Google.com

New UI

local results on Google search

Google Places local results on Google search

Wissam Dandan of LEBSEO Design has put together the following screencast: