How Google Makes Improvements to Search Algorithm? [Video]

Google is now publishing a series of video to provide insight into the Google search and to gives you a sense of the work that goes into the changes and improvements the company make to Google."While an improvement to the algorithm may start with a creative idea, it always goes through a process of rigorous […]

Google is now publishing a series of video to provide insight into the Google search and to gives you a sense of the work that goes into the changes and improvements the company make to Google.

"While an improvement to the algorithm may start with a creative idea, it always goes through a process of rigorous scientific testing. Simply put: if the data from our experiments doesn't show that we're helping users, we won't launch the change," said Singhal.