Official: Bing Testing Search Ads Mixed with Organic Search Results

Bing is reported mixing in paid search ads within its organic results, reports the RKGBlog blog who have posted a screenshot (see below) showing the Bing testing of search ads directly in the organic results.Here's the blown up screenshot:Microsoft has confirmed this is a test they are running. A Microsoft spokesperson said:We're constantly testing and […]

Bing is reported mixing in paid search ads within its organic results, reports the RKGBlog blog who have posted a screenshot (see below) showing the Bing testing of search ads directly in the organic results.

Here's the blown up screenshot:

Microsoft has confirmed this is a test they are running. A Microsoft spokesperson said:

We're constantly testing and experimenting on Bing, and with that, we carefully measure user engagement and reaction to these changes. We have nothing further to share at this time.

[Source: RKGblog]