Microsoft Inks Deal With GeoVector, Licenses Tech for Augmented Reality and Pointing-Based Mobile Local Search

Microsoft has entered into a licensing agreement with GeoVector Corporation, the world leader in Augmented Reality and pointing-based local search solutions for mobile devices.The non-exclusive multi-year agreement gives Microsoft rights to use concepts covered by GeoVector's patents."The patents included in the agreement cover Augmented Reality, pointing-based local search and other aspects of spatially aware mobile […]

Microsoft has entered into a licensing agreement with GeoVector Corporation, the world leader in Augmented Reality and pointing-based local search solutions for mobile devices.

The non-exclusive multi-year agreement gives Microsoft rights to use concepts covered by GeoVector's patents.

"The patents included in the agreement cover Augmented Reality, pointing-based local search and other aspects of spatially aware mobile computing. Other terms of the agreement were not released."

The San Francisco-based company has an application called World Surfer that uses augmented reality (AR) technologies. The company describes the app as a divining rod or computer mouse for the real world. The AR-based app for iPhone lets World Surfer users get maps, directs and ID points of stores, restaurants, rest rooms and other places of interest.

"We are thrilled to have Microsoft join the growing number of GeoVector licensees," said John Ellenby, GeoVector's President and CEO. "This agreement further validates GeoVector's industry-leading patent portfolio and enables us to focus on additional licensing opportunities as we bring our location-based technology to market through our partners and licensees."

Ellenby said the licensing agreement with Microsoft will allow his company to focus on additional licensing opportunities as we bring location-based technology to market through partners and licensees.

[Via: MarketWatch]