Dilbert Says "No" to Black Hat Search Engine Optimization (SEO)

The Dilbert's lates comic is on the topic of black hat SEO. Dilbert wisely decides to avoid those tactics. Here's what the comic reads:"I want you to use "black hat" methods to raise our website's ranking on search engines.""What do you like best about that ideas -- the fact that it's unethical or the near […]

The Dilbert's lates comic is on the topic of black hat SEO. Dilbert wisely decides to avoid those tactics. Here's what the comic reads:

"I want you to use "black hat" methods to raise our website's ranking on search engines."

"What do you like best about that ideas -- the fact that it's unethical or the near certainty of getting caught?"

"That's sort of a loserish thing to say."

"Talking doesn't work for people like me."

In 2002, one of Google's most famous special doodles -- was a Dilbert one created by Scott Adams that ran across multiple days:

It also later was placed on coffee cups. Here are some pictures of that from a cup that Danny Sullivan has: