Yesterday, Google bought BeatThatQuote.com, and in less than 24 hous after buying it, the site has faced Google's wrath after the web site was exposed of using doorway pages and gateway sites, buying links that pass PageRank, and using paid blog reviews, after Aaron Wall of SEOBook revealed the company has been violating Google's guidelines.
Wall shows how the site was using techniques that went against Google's guidelines, such as link buying, doorway pages and other questionable techniques.
Shortly after, BeatThatQuote.com was penalized in Google. It wasn't an all outright ban, being that the site is still indexed but if you search for the name of the site, it doesn't come up at the top of the results anymore.
Nothing will happen, they're big. Infact thousands of blogs/sites are still "ranking /earning" higher, by using all possible "disallowed" techniques (for e.g. BeatThatQuote.com, Hugo Boss etc.). In reality, it's the people who honestly work hard like us "diTii.com" -- who daily visit 2100 "official companies owned blogs and press rooms," using browser (Note: we're not using any feed aggregators, like Google Reader etc.) to post the contents, -- work single handedly -- 14 to 16 hours a day, suffers in the end.
We're disheartened, but, we'll continue our hard work, because in the end God will see, who's right or wrong. And, if we 'diTii.com' are content farmer, and have no "original contents," then every blog on the net, (except company's owned blogs/press sites) are sailing in the same boat. Because, by just making cosmetic changes and adding 'long histories' to the content doesn't make it a "original content."
And, how come BeatThatQuote.com wasn't affected with the latest algorithm update. Is it because, they were under deal with Google?
And, how come Google has bougth the site without checking its credentials?
Beyond that, a controversial BeatThatQuote.com TV advertisement in 2009 received more than 100 complaints for encouraging workplace bullying, although the company was eventually cleared.
Smartly, Google penalized the domain, but as Wall notes, "when Google allows it to rank again in 30 days it'll rank better than ever."