The 83rd Oscars: Over 1.2 Million Tweets, 388K Users Tweeting

Mass Relevance and TweetReach, a Twitter analytics service with commercial access to the Twitter API, have teamed up to make a data map of the 83rd Annual Oscars conversation.Over 20 Oscar-related terms like "Oscars," "#Oscars," "Academy" (but no specific names of celebrities or movies) were tracked between the hours of 5:30 and 8:45 PST during […]

Mass Relevance and TweetReach, a Twitter analytics service with commercial access to the Twitter API, have teamed up to make a data map of the 83rd Annual Oscars conversation.

Over 20 Oscar-related terms like "Oscars," "#Oscars," "Academy" (but no specific names of celebrities or movies) were tracked between the hours of 5:30 and 8:45 PST during the show's live airing. Total damage? 1,269,970 tweets, 1,663,458,778 potential impressions, and 388,717 users tweeting.

The 83rd Oscars Tweets Inforgraphic

[Source, Via]