eBay's Mobile Sales Grew 166 Percent Generating $230 Million in GMV

eBay, announced this year's global mobile shopping trends based on items sold and sales. From fashionistas and sports fans to gamers and gadget hounds, millions of shoppers turned to eBay mobile applications to research and purchase goods and gifts. Through eBay's m-commerce infographic, eBay analyzed mobile sales across its top six mobile markets to identify […]

eBay, announced this year's global mobile shopping trends based on items sold and sales. From fashionistas and sports fans to gamers and gadget hounds, millions of shoppers turned to eBay mobile applications to research and purchase goods and gifts. Through eBay's m-commerce infographic, eBay analyzed mobile sales across its top six mobile markets to identify this year's major mobile shopping moments.

"The gross merchandise value (also known as GMV, the total sales dollar value for merchandise sold through eBay) was up 166% to $230 million from Nov. 25 to Dec. 25 from the same period last year. In the U.S., sales from eBay's mobile apps grew 134% over the same period last year, generating nearly $100 million in GMV."

Global Mobile Shopping Moments:

  • In terms of yearly stats, eBay says that designer handbags, diamond jewelry and Rolex watches topped this year's most expensive holiday purchases.
  • In the U.S., the top five categories ranked by the number of items sold through eBay's mobile apps for the year were: clothing shoes & accessories; cell phones & PDAs; collectibles; jewelry & watches; and toys & hobbies.
  • In terms of gadgets, the consumer electronics category saw its peak in mobile sales after the release of the iPad and iPhone 4. In the U.S., cars & trucks ranked in the top five categories in every state except Hawaii, and auto parts was a top five category in all 50 states. Other categories that were shopped through eBay mobile in nearly every state were clothing & accessories (49 states) and sporting goods (47 states).

[tags]merchandising,mobile shopping,online shopping,trucks,rolex,cell phones[/tags]

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