DoubleClick Ad Planner made it easier to plan media buys for regional ad campaigns through two important upgrades.
"First, the product has been localized to support 15 languages: British English, Russian, simplified Chinese, traditional Chinese, Japanese, Korean, Thai, French, German, Italian, Spanish, Dutch, Portuguese and Turkish.
Second, Ad Planner published lists of the top 100 sites in each of 22 regional markets. Named the "Ad Planner 100," these lists provide a quick reference to identify "most popular" sites by country," stated DoubleClick.
Check out Ad Planner 100 lists for the countries you advertise within: