Windows Phone 7 Marketplace: "Sees Tremendous Growth, Focus on Games, Paid Apps 'Cheapest' of All Stores", Distimo Report

Distimo that provides some interesting statistics on Microsoft's Windows Phone 7 Marketplace. As of Nov'22nd, there were 2,674 applications for WinP7. That's in comparison to just 1,350 for Windows Mobile 6.x devices had in over a year. Based on sheer numbers, Apple and Google have huge head starts. The App Store for iPhone, iPad and […]

Distimo that provides some interesting statistics on Microsoft's Windows Phone 7 Marketplace. As of Nov'22nd, there were 2,674 applications for WinP7. That's in comparison to just 1,350 for Windows Mobile 6.x devices had in over a year. Based on sheer numbers, Apple and Google have huge head starts. The App Store for iPhone, iPad and iPod touch has > 300,000 apps; the Android Market has > 100,000 apps.

Here're some other interesting data points:

Windows Phone 7 Marketplace: Most Popular Categories

Paid apps for Windows Phone 7 "are the cheapest of all stores," compared with the average price of paid apps for Palm, BlackBerry, Android, iPhone and Nokia devices, according to the Distimo report.

Overall, paid apps on Windows Phone 7 average $1.95 in the U.S., compared with more than $4 on the iPhone and more than $3 on Android, the report says.

Here're two charts from the report showing average prices and distribution of prices among the different mobile app stores.

Windows Phone 7 Marketplace: Average Price Paid Apps

The average price of $1.95 for paid WP7 apps is down from an average price of $6.27 for paid apps in the marketplace for the previous Windows Mobile 6.x devices.

Windows Phone 7 Marketplace: Price Distribution Paid Apps

Download Full Report: Distimo

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