Microsoft announced increased demand for its Dynamics CRM solution in the federal lending community. Access to financing is essential to the nation's economic recovery, and federal lending institutions are implementing CRM to streamline the services they offer to small-business and farm owners across the US.
"Small Business Administration has leveraged CRM to support the estimated 27.5 million small businesses in the US. SBA helps small businesses gain access to vital funding and IT resources, and deployment of CRM was critical in helping the agency fulfill its responsibilities under the American Recovery and Reinvestment Act (ARRA). The solution, implemented by Microsoft partner Engage Inc., consolidated previously siloed IT systems and helped SBA streamline all staff interactions with borrowers, lenders, partners and the public. SBA is now able to centrally track field-office activities, establish performance metrics and access business intelligence tools for more informed decision-making within the organization."