Windows Phone 7 Applications Marketplace integrates with Zune

Soon, Microsoft will taking same approach with Windows Phone 7 like Apple's — where users of iOS products can get their apps from either "App Store or iTunes," and now "On Windows Phone 7 the Zune desktop client will take the same role as iTunes with iPhone. This includes allowing the purchase of apps from […]

Soon, Microsoft will taking same approach with Windows Phone 7 like Apple's — where users of iOS products can get their apps from either "App Store or iTunes," and now "On Windows Phone 7 the Zune desktop client will take the same role as iTunes with iPhone. This includes allowing the purchase of apps from the desktop. At the moment, the selection of software is fairly limited, but that should soon change," revealed WMPoweruser.com.

 
 

Also of interest, is that you can purchase apps on a desktop/laptop and have them installed over the air to your device, you can also write reviews of software from the Zune on desktop.

[Source]