Steve Ballmer "It's a long game. We've good competitors but we too are very good competitors," on Apples' rise

Microsoft's CEO Steve Ballmer on Thursday said he was unconcerned with rival Apple taken over as the world's biggest technology firm in terms of market value. Ballmer was in India to underline the future importance of Microsoft's cloud services platform, in which people use applications hosted online instead of buying, installing and maintaining software on […]

Microsoft's CEO Steve Ballmer on Thursday said he was unconcerned with rival Apple taken over as the world's biggest technology firm in terms of market value. Ballmer was in India to underline the future importance of Microsoft's cloud services platform, in which people use applications hosted online instead of buying, installing and maintaining software on their own computers.

Ballmer spoke to reporters in New Delhi, India, day after Apple, maker of the iPod, iPhone and iPad, passed the software giant for the first time. "It's a long game. We've good competitors but we too are very good competitors," he said. "I'll make more profit and certainly there's no technology company on the planet that's as profitable as we are." "Let's see what happens as I am still pleased that 94 times out of a 100 somebody picks a Windows PC," he said.