"Yoda" online campaign (using Star Wars) avoid Dark Side of Internet with Internet Explorer 8

Internet Explorer 8’s SmartScreen Filter helps you block malicious downloads and websites to stay safe while surfing the web. “Folks at Microsoft Spain have found a creative way of talking about this with their new “Yoda” online campaign using Star Wars characters, to highlight staying safe online with IE8. Yoda represents the “bright side” – […]

Internet Explorer 8’s SmartScreen Filter helps you block malicious downloads and websites to stay safe while surfing the web. “Folks at Microsoft Spain have found a creative way of talking about this with their new “Yoda” online campaign using Star Wars characters, to highlight staying safe online with IE8. Yoda represents the “bright side” – or the Force - of the Internet that embodies IE8. Yoda (IE8) helps users stay away from “Dark Side” of Internet by keeping them protected against identity theft, cross-site scripting attacks, phishing attempts, and malware. Visitors to the campaign website, if not using IE8 get alerted by Yoda that they’re at risk and should download IE8 to stay safe against “Dark Side”. The site has a ton of information on IE8 including how it keeps people protected, IE browser add-ons, contests, social media downloads, and more!,” writes Brandon LeBlanc.

Visit: “Yoda” campaign

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