Best practices for improving performance of AdWords adverts

Potential customers choose your website over your competitors' based solely on what they see in your ads. If your ads don't distinguish your site or really sell your message, then you're probably missing out on valuable sales. To help you think about your ads from your customer's perspective Google put together a quick video covering […]

Potential customers choose your website over your competitors' based solely on what they see in your ads. If your ads don't distinguish your site or really sell your message, then you're probably missing out on valuable sales. To help you think about your ads from your customer's perspective Google put together a quick video covering some best practices for improving the performance of your AdWords advertising:

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