Steve Ballmer acknowledges of 'anonymous Twitter account' during SME West Keynote

Microsoft posted a full transcript of Steve Ballmer's on-stage Q&A with Danny Sullivan at the Search Marketing Expo West. Ballmer had a wide-ranging discussion with Sullivan, on topics including the touchy subject of Microsoft's involvement in recent antitrust complaints against Google, which was the subject of a well-reported. Here’ what CEO said: “Legal is determined […]

Microsoft posted a full transcript of Steve Ballmer's on-stage Q&A with Danny Sullivan at the Search Marketing Expo West. Ballmer had a wide-ranging discussion with Sullivan, on topics including the touchy subject of Microsoft's involvement in recent antitrust complaints against Google, which was the subject of a well-reported. Here’ what CEO said: “Legal is determined by regulators, not by Microsoft. We can comment as to things that’re making it harder for us to provide effective competition. And certainly we comment when we’ve publishers and advertisers who’re sharing some of their issues with us and there’re certainly things that people do share with us. What can a marketer do. How much data does a marketer get back about outcome of their campaigns, how much of that can they share. How much of that can they transfer and use algorithmically and other campaigns they’re going to run. I mean, there’s a whole set of things which I think if you take a little bit of a vote of the audience you’ll find that there’s a lot of frustration, but what’s lawful and not lawful ultimately will be a judgm.” Ballmer acknowledged that he has used an anonymous Twitter account to tweet the scores of his son's games.