A trademark application revealed a new logo for Microsoft’s online content brand MSN and, presumably, also its many regional subsidiaries. Unfortunately the logo preview is only available in ‘black & white,’ and it’s not fair to judge new logo just yet but its obvious it still retains the now iconic butterfly which was actually not that well received when it debuted in early 2000. And like many recent logo redesigns, this too seems to be all about simplifying the elements with the body of the butterfly removed and wings rounded off to roughly stretched ellipses.